BODEGA
The Brief
Bodega is a brand concept for a mobile convenience store selling all things beach. Whether it be snacks, drinks, fruit or a shirt, you can count on Bodega to sell it right at the seashore. This brand aims to make the day just a little bit brighter by making your leisure a top priority. No longer will you have to put on a shirt and shoes just to shop at the beach.
The Solution
For this project it was important for the brand to be as playful and fluid as your day by the beach. I also wanted to keep things light and bright.
